Bubba’s teamed up with DDB to produce a series of seven commercials for Energy Upgrade California, directed by Jordan Allen. The mission for each spot was to educate consumers on effective ways to reduce their energy consumption by providing useful tips and tricks. Being primarily used for social media, we worked to create eye-catching videos that would draw viewers in and make them want to learn more. In addition to the Live Action shoot, we took on all VFX and compositing as well as provided outputs in multiple languages.
We love when opportunities come along that have a for good element to the campaign, and Energy Upgrade fit the bill for helping make a difference in our community.